Melanie Moeller is a distinguished expert in AI and technology innovation with over 13 years of experience in the media and technology sectors. Specialising in AI-driven digital innovation, she has played a pivotal role in pioneering projects, including early-stage iterations of Sky Glass and the internationalisation and personalisation of Sky’s NOW TV streaming service. Her tenure at Sky also encompassed leading the Technology Innovation function for Sky Labs and founding the Sky Metaverse Network, exploring AI's potential in new digital realms. At the BBC, she contributed significantly to the EU Referendum Results Service (across the News front page and apps), the evolution of iPlayer, and various BBC R&D initiatives. This year, Melanie has spearheaded a Generative AI discovery and implementation initiative at BPP University. A sought-after speaker, she has shared her insights at influential events such as the AI Summit at London Tech Week, the Generative AI for the Creative Industries conference, the Generative AI for Marketing Summit and Nextv Series Europe. As the CEO of GenFutures Lab, she utilises her extensive experience and network to drive Emerging Technologies innovation and AI Transformation for clients.